During 9th to 12th of the December, SSWW colloaborated Shao Weiyan's design team to creat a trendy play space, and made a major appearance at the BKA post-dimensional trend exhibition of Nanfeng Pavilion of Guangzhou Designweek, which interpreted the emerging trend of "design + two-dimensional culture", presenting a new trendy lifestyle that is avant-garde and vogue. Favored by many young audiences, this trendy play space has become a hot spot for Nan Fung Pavilion.
COMMUNICATION AND INTERACTION IMMERSION——COMFY BATHROOM SPACE FOR LIVING ROOM
By analyzing young consumers' thoughts about life and housing, SSWW and Shao Weiyan's design team innovatively proposed a trendy lifestyle concept——the "living room antidote".
After a tiring day, the most eager thing to do after returning home is to take a bath and relax. The massage water column of the shower head can gently massage our skin; bathing in the bathtub can nourish our skin, relax our body & mind, and promote blood circulation, making us feel extremely comfortable. SSWW and Shao Weiyan’s design team made a bold idea: place the bathtub in the living room, letting the living room's entertainment function and bathing leisure innovatively merge together, so that our body and spirit can be relaxed in multiple ways, and the concept of a post-dimensional lifestyle is constructed.
The "Living Room Antidote" booth of SSWW uses the healing blue color as the main tone, enriching the spatial hierarchy. A series of trendy bathroom products such as SSWW Maiba S12 are integrated into the living room to form a trendy and comfortable overall space. The design of the product is also unique-the shower has changed from the traditional wall-mounted installation to the convenient direct installation on the shower screen, which is fashionable and eye-catching. The trendy and novel style of SSWW attracted many young audiences to come and experience, which became a major focus of the exhibition hall.
The BKA post-dimensional trend exhibition takes inspiration as the motif, and has carried out a number of design IP, cross-border cooperation joint named, post-dimensional and other highly interactive themed exhibitions. SSWW cooperates with Green Leopard Lighting and Direction Home respectively in the trendy play space to convey different creative concepts of post-dimensional life through different life scenes, which are novel and interesting.
SSWW, BKA Post-Dimensional Trend Alliance and Shao Weiyan's design team, continued the Guangzhou Design Week’s deep-growing layout in the cultural & creative field, produced a creative show based on the emerging industry, combining with the emerging trends about the young people to form the latest, the most trendy collision of inspirations and promoting a wave of new designs in the industry.
As a benchmark for the rejuvenation of industry brands, SSWW not only pays attention to the quality of products, but also continuously ponders and studies the lifestyles of young people. At this exhibition, the lifestyle of integrating the art space and the trendy attitude, conveyed by SSWW, not only won the love of young consumers, but also won the attention and recognition from inside and outside the industry again. In the future, SSWW will continue to make efforts to explore new lifestyles that are more in line with the trend, subvert the tradition, and create a bathroom space with both avant-garde trends and comfortable experience.
Post time: Jan-11-2022